Lynn Ruthe

Lynn Ruthe is an experienced writer who specializes in the marketing and communications field for non-profits and small businesses.

Latest

discussing logistics around shipping containers

What Really Causes Supply Chain Problems?

Whether you’re a business owner or a consumer, you have probably noticed by now that there have been a number of supply chain issues in recent times. A disruption in supply chains can be problematic…

a retail clothing store owner

An Essential Guide to Making Your Retail Business More Productive

Running a retail business can be highly challenging, especially if you are not prepared for the many obstacles that come your way. To be as productive as possible, it is essential to have a plan…

a small business tutor helping a student

Five Helpful Courses to Improve Your Small Business

Running a small business is never easy. When you need money to keep the ship afloat, you’re forced to work harder than everyone else and think deeply about cornering your market and finding new ways…

4 Basic Steps to Starting Your Own Small Business

Choosing a unique concept is one of the most challenging and essential tasks facing any entrepreneur. In order to figure out where you want to apply your energies, start by brainstorming unmet needs in your…

7 Tips for Running Your Own Private Car Insurance Agency

Starting your own small business is a daunting task; this much is obvious. From choosing a niche where you can operate to finding great employees to back you, and especially trying to attract customers to…

3 Significant Benefits of an MBA for Entrepreneurs

Photo Courtesy of Pixabay.com For an entrepreneur to be successful they have to be an expert in many fields. Not only should they be the leading expert in their field to represent their product or…

8 Key Benefits of CCTV Cameras

CCTV stands for closed circuit television, also known as video surveillance is the use of a video camera to broadcast a signal to a specific place on a limited set of monitors. It differs from…

The Future of eCommerce: 2021 and Beyond

Many things changed in 2020, some for the better, some for the worse. One area that has grown significantly is ecommerce. According to the Office for National Statistics (ONS), online retail grew by 46% in…

Latest Tips for Returning to Work Post-Pandemic

2020 was a tumultuous year. People were sent home to work or were laid off entirely. All of us have gone through some strange and perilous changes in the last year, but believe it or…

Using Customer Data to Improve Your eCommerce Offer

Making the most of your eCommerce platform is the key to success in modern retail. While it has the power to enhance your business capabilities and the holistic customer journey, one of the biggest assets…