Marketing Archives | SmallBizClub https://smallbizclub.com/category/ask-sbc/marketing/ Helping You Succeed Wed, 05 Aug 2015 21:31:51 +0000 en-US hourly 1 https://smallbizclub.com/wp-content/uploads/2023/09/smallbizclub_logomark_RGB-100x100.png Marketing Archives | SmallBizClub https://smallbizclub.com/category/ask-sbc/marketing/ 32 32 What’s the best way for my test-only smog station business to negotiate a deal with other auto repair shops? https://smallbizclub.com/ask-sbc/marketing/i-am-a-test-only-smog-station-and-want-to-negotiate-a-deal-with-other-auto-repair-shops-whats-the-best-way/ Thu, 28 Aug 2014 00:28:50 +0000 http://smallbizclub.com/ck56-ask-smallbizclub/ck61-marketing/i-am-a-test-only-smog-station-and-want-to-negotiate-a-deal-with-other-auto-repair-shops-whats-the-best-way/ Networking and cross-marketing with complementary (transmission, air conditioning, body shops, towing services, etc.) auto repair businesses and other parties in the industry can be very helpful in reaching more of your target market customers as a test-only smog station.

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]]> Am I on the right track with my elevator speech? https://smallbizclub.com/ask-sbc/marketing/am-i-on-the-right-track-with-my-elevator-speech/ Tue, 19 Aug 2014 22:53:15 +0000 http://smallbizclub.com/ck56-ask-smallbizclub/ck61-marketing/am-i-on-the-right-track-with-my-elevator-speech/ You are correct that you need to make it clear exactly how you help your clients and/or exactly what your mission is. Also, if you can leave people wanting to learn more, that is a plus.
"Solutions" is vague business jargon in our opinion so you may want to consider how to focus more effectively on the benefit that is derived from your services or on how it helps clients rather than on the mechanism.

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]]> I have a storefront selling both retail and private label herbal supplements. I am considering direct sales, where do I start? https://smallbizclub.com/ask-sbc/marketing/i-have-a-storefront-selling-both-retail-and-private-label-herbal-supplements-i-am-considering-direct-sales-where-do-i-start/ Thu, 07 Aug 2014 19:03:13 +0000 http://smallbizclub.com/ck56-ask-smallbizclub/ck61-marketing/i-have-a-storefront-selling-both-retail-and-private-label-herbal-supplements-i-am-considering-direct-sales-where-do-i-start/ Network marketing, or MLM, is now a large and mature industry with numerous offerings. Though consumer products (household items, skin care, etc.) are marketed differently than business products, certain basic marketing techniques or principles apply to essentially all MLMs.

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]]> Where can I buy the lowest price international domain names that have country extensions? https://smallbizclub.com/ask-sbc/marketing/where-can-i-buy-the-lowest-price-international-domain-names-that-have-country-extensions/ Mon, 04 Aug 2014 18:13:23 +0000 http://smallbizclub.com/ck56-ask-smallbizclub/ck61-marketing/where-can-i-buy-the-lowest-price-international-domain-names-that-have-country-extensions/ You can view international domain pricing through well-known and reputed domain service companies such as GoDaddy, Network Solutions and 101 Domain, each of which we have provided a link for below with pricing information.

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]]> What CRM software should we use to help us track our relationships with current clients and prospects? https://smallbizclub.com/ask-sbc/marketing/what-crm-software-should-we-use-to-help-us-track-our-relationships-with-current-clients-and-prospects/ Tue, 11 Mar 2014 17:55:21 +0000 http://smallbizclub.com/ck56-ask-smallbizclub/ck61-marketing/what-crm-software-should-we-use-to-help-us-track-our-relationships-with-current-clients-and-prospects/ We have reviewed the capabilities of the Salesforce CRM product and compared those to your stated needs as per your question.  This product should certainly meet the needs of your business. We have provided below the various Salesforce pricing and edition options for their CRM software solution as well as a review board for the Salesforce CRM products.

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]]> What’s the best way to differentiate myself and still be profitable? https://smallbizclub.com/ask-sbc/marketing/whats-the-best-way-to-differentiate-myself-and-still-be-profitable/ Thu, 13 Feb 2014 03:18:11 +0000 http://smallbizclub.com/ck56-ask-smallbizclub/ck61-marketing/whats-the-best-way-to-differentiate-myself-and-still-be-profitable/ In such a competitive business environment, it may be very important that you differentiate yourself from the other locally successful screen printer/embroidery shop in order to capture enough of the market share.

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]]> Where can I get gift cards with magnetic strips to offer to my customers? https://smallbizclub.com/ask-sbc/marketing/where-can-i-get-gift-cards-with-magnetic-strips-to-offer-to-my-customers/ Thu, 09 Jan 2014 23:27:16 +0000 http://smallbizclub.com/ck56-ask-smallbizclub/ck61-marketing/where-can-i-get-gift-cards-with-magnetic-strips-to-offer-to-my-customers/ We do not know if you already utilize a merchant services company or what point-of-sale (POS) system you use for your sales process, however many merchant services companies will provide custom gift card products for their small business customers at a nominal cost.

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