Michael Dunlop

Michael Dunlop is a business professional with a keen interest in entrepreneurship, company strategy, and testing out new marketing techniques.

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Link Building Services: Essential Do’s & Don’ts

Image Link building is the most important aspect of SEO. It is what determines your search engine ranking, and it can take months or even years to build up enough quality links for your site…

The Role of Data in Business 

Credit In the business world, data has a significant impact.  Businesses across all industries use data to make informed decisions. Proper analysis of data helps improve sales, reduce costs, increase customer satisfaction, and develop innovative…

B2B Marketing Outlook: Strategies to Grow Your Startup in 2022

Image Source: Pexels The pandemic has significantly changed the digital marketplace. So much so that several industries have had to sprint up a mountain full of difficulties just to stay competitive. B2B industries were no…

What Is A Trademark and When Does Your Business Need One?

Image If you’re a business owner, then you’re most probably familiar with the term “trademark”. Otherwise, a trademark can be any word, symbol, or design that helps people identify your company’s goods and services uniquely….

What Payment Channels Should Your Small Business Set Up in 2021?

Source Small businesses cannot afford to be ignorant of the trends that have the potential to increase sales and bring in more new customers. That’s why, even if most SMBs run on a tight budget,…

In-House IT vs. Managed IT Services: Which is Right For Your Business?

Source Whether you run an enterprise-level business or are a startup, you need to pick one of two options when it comes to your IT infrastructure. You need to either have an in-house IT department…

Dropship Automation Software Can Help You Sell Online More Effectively

If you are running a dropshipping business, one of the best ways to sell online more effectively is to use dropship automation software. But first things first. Before we take a detailed look at how…

5 Best HR Tips and Policies for Startups

All startups need a dedicated HR department regardless of size. Without reliable and competent employees, most businesses will collapse. However, it can be challenging to find the right people. Fortunately, there are a few innovative…

Effective HVAC Proposal: How to Create a Professional, Detailed Proposal for Your Small Business

When running an HVAC business, the main challenge to tackle is finding an effective way to connect with prospective customers. This is where creating a detailed proposal comes into play, as with the right approach…

Why it’s Crucial to Detect Bugs in Your Software Early

Source Have you ever had a bug? It can be frustrating to spend hours fixing something only for it to happen again. In the world of software, bugs are a major issue. Fixing them is…