Ivan Serrano, Author at SmallBizClub

How a Savings Account Can Help Manage Cash Flow in Startups

Ivan Serrano — Mon, 29 Jan 2024 13:50:33 +0000

The ability to effectively manage cash flow in your startup is essential to ensure your business always has adequate cash to meet its financial obligations. These may include payments for salaries, inventory, rent, utilities, and other expenses. Limited or inconsistent cash flow is a common financial challenge that small businesses commonly face. It’s the primary…

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Using ChatGPT to Boost Sales: Taming the Wild Side of AI

Ivan Serrano — Tue, 19 Sep 2023 14:52:19 +0000

ChatGPT is becoming a crucial tool among modern marketing teams and sales professionals all over the world. However, some salespeople are still wary about using artificial intelligence (AI) platforms, discouraging them from incorporating the tool into their sales strategies. This article can help modern sales teams learn how to use ChatGPT to boost sales. What…

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6 Essential Tips To Improve Business Longevity

Ivan Serrano — Wed, 05 Apr 2023 21:00:38 +0000

In today’s fast-paced, ever-changing world, it’s hard to cope with the latest trends, let alone stay ahead. The new normal is tech-driven, and many considered the past year as the transition period. Now, businesses are gearing themselves for the changes brought about by technological disruption. Image source: Unsplash Startups and new entrants are replacing companies…

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5 Ways To Use ChatGPT for Crafting Your Next Marketing Plan

Ivan Serrano — Wed, 08 Mar 2023 20:48:31 +0000

Artificial intelligence (AI) is now becoming a crucial tool for a wide range of industries. Greg Brockman, president of tech research company OpenAI, said the firm’s AI chatbot ChatGPT reached 1 million users five days after launch. The numbers highlight ChatGPT’s impressive rise in popularity. Image by Jonathan Kemper on Unsplash For marketers all over…

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Narcissists in the Workplace: The Good, The Bad, and Best Way to Deal With Them

Ivan Serrano — Tue, 17 Jan 2023 05:56:05 +0000

Narcissism has a long-standing love-and-hate relationship with work. On the one hand, narcissistic behaviors can drive people to pursue their ambition to actualize an innovative product—think of Steve Jobs of Apple. On the other hand, you will be dealing with a demanding boss, a competitive coworker, or an unrelenting business partner who steals your ideas.…

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Top 6 Benefits of Using Field Service Management Software

Ivan Serrano — Fri, 22 Jul 2022 17:31:58 +0000

Supervising a company’s field operations is one of the most time-consuming and labor-intensive jobs. The amount of multi-tasking alone is enough to drive even the most seasoned managers crazy. You don’t want to manually track down your entire staff because one client received service late. Luckily, there is software that provides a solution. Image Source:…

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5 Risks To Overcome When Starting a Food Business

Ivan Serrano — Mon, 06 Jun 2022 15:54:10 +0000

If you want to run your food business successfully, you need to brace yourself for the worst. After you’ve thought and prepared for the worst, you can say you’ve planned thoroughly. Starting a food business and making it profitable is a juggling act. You have to buy fresh ingredients, draw up an enticing menu, and…

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