Social Media
How to Market your Business with Pinterest
If you’re reading this post, you probably want to explore the potential that Pinterest has for your business. Trust me Pinterest and small business marketing go hand in hand. It’s a pretty good platform to…
Building Awareness with LinkedIn
LinkedIn is a fantastic way to grow your audience and become a resource for your customers. As a social media platform, LinkedIn caters to businesses and content that is specific for industry leaders. That being…
5 Essential Ways Small Businesses Can Optimize their Instagram Strategy
With over a billion people using Instagram in 2020 and spending an average 53 minutes a day on the platform, Instagram is undeniably a launching board for businesses looking to reach a very wide and…
How to Target Your Audience on Social Media During Covid-19
Have you lost your customers due to COVID-19? Are you aware of social media techniques to target more audiences and convert them into customers? In this post, I’ll let you know what you can do…
Don’t Stop Marketing: 3 Basics to Market Through Crisis
For many small-medium business and nonprofit professionals, a crisis can zap everything out of you. You can barely manage everyday tasks, let alone manage marketing. But, if you want to recover when a crisis is…
4 Top Ways to Sell on Instagram
With Instagram, you can find your target audience and sell to them with relative ease. Here’s how. Use Instagram ads The Instagram algorithm is continually changing with major upheavals in the way algorithms sort and…
How to Optimize Your GIFs on GIPHY
Optimizing Your Brand’s GIPHY Channel As digital marketers, we know that the search landscape is always changing. From webpage copy to images to videos, Google is always trying to rank content that it deems relevant…
4 Simple Ways to Be Successful on Instagram
Instagram is one of those social media channels, where organic reach is still alive. In fact, Planable’s research says that Instagram has one of the highest engagements compared to all other channels. Instagram gives you…
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